I ran cross this article recently: Moving From Climate Doomerism to Optimism Through Humor (published 1-28-2025). For years there has been talk about how "doomerism" is NOT the way to inspire climate action. Instead it brings a fatalistic approach and heavy duty "doom & gloom" is only exhausting versus inspirational. Remove all hope and people wonder--why try, we're going to hell in a hand basket anyway. Hope is what is necessary, and I've written about that a time or two: here, here, and here.
The premise of this Grist article agrees:
“Learning through comedy is like the old saying: take a spoonful of sugar, and it makes the medicine go down. I think that is true,” [director Morgan] Sackett said.
We can all take a lesson from content creators on social media: humor can definitely bring both the clicks and awareness to all sorts of issues: social justice, climate & other environmental action, politics, and more. In fact, if you are really creative and met the December 2024 deadline, the Natural Resources Defense Council ran a $20,000 Climate Storytelling Fellowship grant. For the 4th year in a row, 3 winners (either individual or writing teams) will receive the grant for a screenplay or pilot that creates a storyline with an impactful them addressing climate change. You can find an interesting take on comedy and climate change in the Sundance panel discussion "The Last Laugh: Comedy in the Age of Climate Change.”
To bring some levity and hope to climate change and knowing that laughter is indeed the best medicine, these PSAs (public service announcements) and/or commercials made me smile:
Videos from https://youtu.be/T5Us69fSM9M?si=MUnuYxcZZvVyvQe-, https://youtu.be/Y-CAMC8saDc?si=uMlLg3EC6mx1Ur6u, https://youtu.be/-DEc16dEMns?si=_WrILi-IJlfYiIxP; Image created at canva.com
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